As marketers, we can all agree that it doesn’t make sense to continue exhausting valuable marketing dollars on efforts that use “off the shelf” segmentation methods—especially when it comes to identifying your most valuable customers.
The holiday season is upon us! As we inch closer towards Christmas, below are a few quick stats regarding Thanksgiving, Black Friday and Cyber Monday, all in 140 characters or less for your tweeting convenience.
As our associates in the U.S. prepare for the Thanksgiving holiday, we wanted to take a moment to thank all of our loyal followers. We’re thankful for your readership and sincerely hope our blog is a valuable resource for you and your teams.