New Mover Trends [Infographic]
Epsilon Targeting has been compiling New Mover Data for over a decade, and since 2007 we’ve analyzed this data to identify trends among New Movers and understand what it means for marketers. New Movers spend thousands of dollars on specific goods and services in the months following a move. This is a huge opportunity for marketers to gain a share of that spend if they can identify New Movers and communicate with them effectively.
The infographic above provides a snap shot of our 2010-2011 findings which show an increase in Renters vs. Home Buyers among movers. All data, except for the section indicated with an asterisk (*) which came from the 2010 U.S. Census, belongs to Epsilon.