infographic

Data

Driving Loyalty: Telematics 3.0 Infographic

Teaser: 
Driving Loyalty: Telematics 3.0 Infographic
Dave Edington • September 20th, 2013

With telematics subscriptions projected to grow to 100 million by 2018, auto insurance brands are looking to enhance their telematics value proposition, improve customer engagement and differentiate themselves from the competition in their Usage Based Insurance (UBI) programs.  

With telematics subscriptions projected to grow to 100 million by 2018, auto insurance brands are looking to enhance their telematics value proposition, improve customer engagement and differentiate themselves from the competition in their Usage Based Insurance (UBI) programs.  

Email

Email Performance Pulse

Teaser: 
Email Performance Pulse
Jennifer Wiese • July 15th, 2013

We recently released our Q1 2013 Email Trends and Benchmarks report, which takes a look at how the average company in each industry category performed in Q1. The infograph below provides a snapshot of the findings, offering a quick pulse check of email performance.

We recently released our Q1 2013 Email Trends and Benchmarks report, which takes a look at how the average company in each industry category performed in Q1. The infograph below provides a snapshot of the findings, offering a quick pulse check of email performance.

Email

Engage with EASE

Teaser: 
Engage with EASE
Epsilon Corp • March 21st, 2013

This week Epsilon released our Q4 2012 Email Trends and Benchmarks report, which analyzes email performance across industry categories. We’ve produced these quarterly benchmarks since 2002 to provide marketers with insights to help improve their email marketing strategies. 

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While the report takes a look at Business as Usual (BAU) and triggered message email trends, we’ve identified  a significant opportunity for marketers within the Email Activity Segmentation Evaluation, or EASE, portion of our report. 

This week’s post was contributed by Epsilon’s Analytic Consultant, Jennifer Wiese. 

This week Epsilon released our Q4 2012 Email Trends and Benchmarks report, which analyzes email performance across industry categories. We’ve produced these quarterly benchmarks since 2002 to provide marketers with insights to help improve their email marketing strategies. 

Data

New Mover Trends [Infographic]

New Mover Trends [Infographic]
Don Hinman • July 15th, 2011

Epsilon Targeting has been compiling New Mover Data for over a decade, and since 2007 we’ve analyzed this data to identify trends among New Movers and understand what it means for marketers.  New Movers spend thousands of dollars on specific goods and services in the months following a move. This is a huge opportunity for marketers to gain a share of that spend if they can identify New Movers and communicate with them effectively.